Alexandra Bell Photography Brand
2011
Description
Concept Brandwork for a great photographer... more to come soon
Fields
Branding, Visual Idenity, Print Design
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IntoUniversity wanted a new way to connect with their supporters and volunteers (as well as reach new potential sponsors) in a more relaxed capacity. The 'aspire' newspaper gave IntoUniversity the platform to talk to their audiences and helped highlight and discuss a range of subjects close to the charity, whilst also giving current members the opportunity to contribute to the piece.Editorial Design, Graphic Design, Print Design2013 -
Investors in People (IiP) held their annual conference '2013 Great People - Good Business' on 19th March, 2013. The event needed a stylish and rememberable brochure/keep-sake for the visiting delegates to take away from the event and use as a guide to the key IiP values, as well as information on how IiP can help grow and guide they're businesses for the future.Art Direction, Graphic Design, Print Design2013 -
Like all charities, IntoUniversity relies on the generous donations of others to help it support a child or young person through one of it's educational programmes. This Annual Giving Folder was designed to be given out at events and meeting as an introduction to the charity whilst explaining the various ways a supporter or volunteer could help. The design also included a small pocket so additional information could be included or tailored to a specific event.Graphic Design, Print Design2013 -
Newsworks is the marketing body for the national newspaper Industry. It brings advertisers and newsbands together. This brochure was targeted at the retail Industry and through content and a comprehensive series of visual infographics helped reinforce how advertising in newsbrands is beneficial and cost-effective for the industry.
Front cover Illustration ©Tom Gaul, November 2012Art Direction, Graphic Design, Print Design2013 -
IntoUniversity needed to demonstrate to Primary and Secondary school teachers the benefits the charity gave school children – both on a personal and curriculum. The 4PP brochure was created as a template, which could be easily updated and personalised to suit a particular group or age range. Information had to be clear and concise allowing the facts to speak for themselves.Graphic Design, Print Design2013 -
Newsworks is the marketing body for the national newspaper Industry. It brings advertisers and newsbands together. This brochure was targeted at the car Industry and through content and a comprehensive series of visual infographics helped reinforce how advertising in newsbrands is beneficial and cost-effective for the industry.
Front cover Illustration ©Tom Gaul, November 2011Creative Direction, Graphic Design, Print Design2013 -
IntoUniversity provides local learning centres where young people are inspired to achieve.
IntoUniversity needed a fresh way to reach potential supporters, teachers and prospective volunteers.
This concertina piece works in two ways - Side A (Soundbites) hears from current volunteers, supporters and teachers who emphasise how beneficial and supportive the charity is. The reverse (Snapshots) has highlights from over the past year and defines all the great steps the charity has taken.Creative Direction, Graphic Design, Print Design2013 -
To celebrate IntoUniversity's 10th Anniversary, the charity, with centers all over the U.K commissioned a celebratory brochure as a salute and thankyou to all the hard work, dedication and donations the volunteers and supporters had given to the charity, as well as exciting glimpse of what the next 10 years offer.Graphic Design, Print Design2013 -
Concept and development of a range of brand specific brochures for the Newspaper Marketing Agency (NMA). This suite of literature reinforces how National Newspapers can increase the leading brands market audience through newspapers, rather than just solely relying television advertising.Print Design2011 -
Sales and Marketing material for Ecclesiastical Insurance (Amity). Focusing in on ethical trading and investments.Print Design2011 -
Brand refresh and concept design for South London based charity IntoUniversity. Resulting in a 100% increase of awareness of the charity and how the charity can benefit future pupils, students and teachers.
IntoUniversity provides local learning centers where young people are inspired to achieve.
Young people from the UK’s poorest backgrounds face a considerable educational disadvantage. They tend to do less well at school than their middle-class peers, they are far less likely to go to university, and they have little chance of ever entering the professions.Graphic Design, Marketing, Print Design2011 -
Equiniti (Previously LLoyds TSB registrars) required a brand that was a clear and bold departure from the green and blue of Lloyds TSB.
Creation of a strong and easily recognisable brand-marque which was implemented out across their website,External & internal communications, launch collateral and advertising.
www.equiniti.com.
Agency: Landscape Creative (formally Spinner)Print Design -
A simple but detailed guide and range of web downloads to help schools market healthy school lunches to parents and pupils.
Agency: Spinnaker DirectPrint Design2011 -
DVD Packaging for Channel B - Barclay's Bank Internal News StationPrint Design2011 -
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Sales materials for Royal SunAlliance product contourPrint Design2011 -
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Working with the team at Spinner Ltd to help design and implement a suite of marketing materials for the new look EcclesiasticalPrint Design2011 -
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____Branding, Print Design2011 -
A range of schools direct mail pieces for Merlin Entertainments SEA LIFE and London Dungeon - developed and designed to encourage school groups to visit the various locations for part of the curriculum.
Client: Merlin Entertainments
Agency: Spinnaker DirectPrint Design, Art Direction2011 -
Merlin Entertainments Annual Pass, European ID Pass Design and promotional marketing materials across covering Direct Mail, Educational, Posters, Online and Retail.Print Design2011 -
.Advertising2011